Scarfcurated — no branding on the item

Silk Twill Square

90 × 90 cm, hand-rolledThe one curated item where a print genuinely can be yours — above the minimum.

Curated

Stocked as made. Nothing is printed on the piece itself.

How to build a brand on this

Custom print available above 300 units and 10 weeks. Below that, pick from stock.

The edit you control

Which colourways and sizes you carry is the whole decision here. Each one is stocked independently.

Colourways carriedcarry any of 3
Ivory groundNavy groundOxblood ground

Where your name goes instead

On a curated line the packaging carries the whole brand. Chosen once, for every product in the line.

Recycled poly mailer $0.34Corrugated mailer box $1.28Rigid gift box, magnetic $3.85Printed tissue paper $0.19Die-cut seal sticker $0.08Insert card $0.22Hangtag, strung $0.31Care & sizing card $0.18Cotton dust bag $1.15Velvet jewellery pouch $0.78Printed packing tape $0.11Sample sachet $0.41

Specification

Silk twill, hand-rolled hem, 90 × 90 cm.

What it would earn

Fashion — curated costs · move anything below

One month, top to bottom

400 orders · $51,456 net
Gross sales$58,340
Refunds11.8% in fashion — curated−$6,884
Net revenue$51,456
Product cost−$15,008
Fulfilment & shipping13.2%−$6,792
Payment processing2.9% + 30¢−$1,595
Contribution margin54.5% of net$28,061
Advertising21.2% — the line nobody budgets for−$10,909
Operating costssamples, photography, care−$2,067
Net profit$15,085
MakeItFamous20% of net profit−$3,017
Creator pool$12,068

Who gets what

64% you · 6 × 6%
You, as founder$7,723
Each partner6 of them$724
All partners together$4,344
Per partner, per year$8,689

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$1,241,795
Net profit
$381,630
30.7% margin
Creator pool
$305,304
after the 20% fee
A partner's year
$18,318
at 6% a spot
$0$31,958$63,915Sep — $15,085SepOct — $17,069OctNov — $19,291NovDec — $21,780DecJan — $24,567JanFeb — $27,689FebMar — $31,186MarApr — $35,103AprMay — $39,489MayJun — $44,402JunJul — $49,904JulAug — $56,066Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads48 orders
Cash needed up frontmade per order$0
Lead time9 days
Category return ratemodelled into every figure above11.8%
Repeat rate at 90 daysthe category benchmark19%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.

One thing to plan for

Fashion — curated returns at 11.8% — the figures above already account for it. A care and sizing card in the box is the cheapest way to move that number, and it costs less than a quarter per order.