Canvas apron$0 to start

Canvas Apron

10 oz duck · cross-backWorn in every cooking video the customer makes. The best passive placement in this category.

Configures
2,790
distinct ways
YOUR BRAND10 OZ DUCK · CROSS-BACK
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$46.00
Options chosen+$5.60
Label finishincluded
Gross margin51.3%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

3 option groups

7 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Colourways carried

carry any · 3 chosen

Every colourway you carry is stocked independently. Three is the usual starting point.

Name them yourself
Natural
Black
Olive

The manufacturer's name never reaches your customer. What you type here does.

Decoration

carry any · 3 chosen

You can carry the same garment decorated more than one way.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

10 oz cotton duck, cross-back straps, three pockets, brass hardware.

What it would earn

Kitchen & pantry costs · move anything below

One month, top to bottom

400 orders · $34,224 net
Gross sales$35,319
Refunds3.1% in kitchen & pantry−$1,095
Net revenue$34,224
Product cost−$16,666
Fulfilment & shipping17.4%−$5,955
Payment processing2.9% + 30¢−$1,061
Contribution margin30.8% of net$10,542
Advertising17.8% — the line nobody budgets for−$6,092
Operating costssamples, photography, care−$1,861
Net profit$2,590
MakeItFamous20% of net profit−$518
Creator pool$2,072

Who gets what

64% you · 6 × 6%
You, as founder$1,326
Each partner6 of them$124
All partners together$746
Per partner, per year$1,492

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$825,932
Net profit
$80,096
9.7% margin
Creator pool
$64,077
after the 20% fee
A partner's year
$3,845
at 6% a spot
$0$7,184$14,367Sep — $2,590SepOct — $3,075OctNov — $3,618NovDec — $4,226DecJan — $4,907JanFeb — $5,670FebMar — $6,524MarApr — $7,481AprMay — $8,553MayJun — $9,753JunJul — $11,097JulAug — $12,603Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads167 orders
Cash needed up frontmade per order$0
Lead time5 days
Category return ratemodelled into every figure above3.1%
Repeat rate at 90 daysthe category benchmark24%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.